Book Through Our Website
— Up to 10% Cheaper
than Booking.com!
Check rooms and rates
From157US$ /night
Check-in
18Dec2025Select date
Check-out
19Dec2025Select date
Rooms and Guests2 Guests, 1 Room
Key details

Hotel Overview and Details

21 Gower Street, Bloomsbury, London, United Kingdom, WC1E6HG
-
Steps from the British Museum
Great
8.3
8.7
/10
4.2
4.1
/5

Location

The Academy is situated in Bloomsbury, a historic district in London's West End. Just a 4-minute walk away is the British Museum, housing over 8 million works from around the world. The hotel also offers easy access to nearby attractions such as Covent Garden, Soho, and the West End Theatre District.

Accommodation

The hotel consists of 50 luxurious bedrooms and suites, refurbished under the design of award-winning Champalimaud Design. All guest rooms showcase a contemporary take on townhouse living, featuring bespoke furniture and marble en-suite shower rooms. This accommodation provides a unique blend of historical charm and modern amenities.

Dining Options

Dining at The Academy includes multiple venues that serve a variety of options from traditional to contemporary. Guests can enjoy Mr. Ma's Afternoon Tea Experience, which includes a glass of Prosecco upon arrival. For cocktails, The Alchemy Bar offers bespoke drinks in an intimate setting.

Event Spaces

The Genius Lab at The Academy caters to small meetings and exclusive events, providing an intimate gathering space. The entire hotel may be reserved for private occasions, allowing guests to customize their experience. This flexibility ensures that events can be uniquely tailored to guest requirements.

Unique Experiences

Guests can also indulge in a complimentary Alkkemist Gin & Tonic served by the Alchemist at The Alchemy Bar. The hotel promotes engagement with its literary heritage through activities like The Academy Book Club. Each stay includes a complimentary continental breakfast served in The Refectory, enhancing the overall guest experience.

Highlights

Location: 4-minute walk to the British Museum

Rooms: 50 luxurious bedrooms and suites

Dining: Mr. Ma's Afternoon Tea Experience

Event Spaces: The Genius Lab for small meetings

Unique Experiences: Complimentary Alkkemist Gin & Tonic

Dining: The Alchemy Bar for bespoke cocktails

“Nestled in Bloomsbury, this boutique accommodation earns high marks for its attentive staff and prime location, making it ideal for exploring London's cultural attractions. I particularly appreciate the thoughtful touches, like complimentary drinks and quality linens, that elevate the guest experience. It's a place where personalized service and comfort truly shine.”
Hotel logo
James DavidEditor-in-Chief at Hotelcentrum
View all

Choose Your Room Type

Hotel Features a Range of Rooms: Doubles, Suites, Family Options, Including Breakfast and Free Cancellation
Bloomsbury King Room
2 persons
21 m² 
1 King-size bed
Shower
Heating
Bloomsbury Single
2 persons
14 m² 
1 Single bed
Shower
Heating
Bloomsbury Twin
2 persons
21 m² 
2 Single beds
Shower
Heating
Townhouse Double
2 persons
21 m² 
1 Double bed
Shower
Heating
Click button to see more rooms
Show all rooms
Show all roomsLess

Pricing and Availability Overview by Date

Check Prices and Availability for Your Travel Dates Instantly!

Amenities and Services

The Hotel Provides Excellent Amenities for a Comfortable and Memorable Visit

General

  • No smoking on site
  • Free Wi-Fi
  • Parking
  • Safe deposit box
  • 24-hour reception
  • Express check-in/ -out
  • No pets allowed
  • 24-hour security
  • Luggage storage
  • Allergy-free rooms
  • Coffee shop
  • Smoke detectors
  • Fire extinguishers
  • Key card access

Guest Parking

  • Electric kettle

Services

  • Paid airport shuttle
  • Room service
  • Housekeeping
  • Laundry
  • Dry cleaning
  • Tours/Ticket assistance
  • Welcome drink
  • Happy hour

Dining

  • In-room breakfast
  • Restaurant
  • Bar/ Lounge area
  • Special diet menus

Business

  • Business centre
  • Meeting/ Banquet facilities
  • Fax/Photocopying

Children

  • Cots

Spa & Leisure

  • Live entertainment
  • Garden area
  • Leisure/ TV room

Room features

  • Air conditioning
  • Heating
  • Sitting area
  • Terrace
  • Garden furniture
  • Ironing facilities

Bathroom

  • Free toiletries

Self-catering

  • Electric kettle

Media

  • Flat-screen TV
  • AM/FM alarm clock

Room decor

  • Carpeted floor
Show more

Dining Onsite

Dining at The Academy offers an enticing blend of British cuisine and crafted cocktails, perfect for discerning travelers. Set within charming spaces, guests will delight in leisurely breakfasts, elegant afternoon teas, and an innovative cocktail experience.
The Academy - Small Luxury Hotels Of The World London Restaurant photo The photo shows a cozy and stylish restaurant interior. The walls are painted a vibrant teal blue, with a section featuring raised paneling that adds texture and visual interest. A dark gray fireplace with a white mantelpiece is built into the wall,
The Academy - Small Luxury Hotels Of The World London Restaurant photo The interior of the restaurant

The Alchemy

British
Ambiance
A stylish bar leading to a spacious terrace, complete with heating lamps for cozy evenings.
Key Offerings
Indulge in classic British dishes such as smoked paprika calamari, four cheese ravioli, and hearty beef lasagne. The cocktail menu features creative blends from mixologist Ilias Chondros, including the Tanqueray Bloomsbury Martini and Midnight Manhattan.
Reservation
Not needed.
Hours vary.

The Refectory

Continental Breakfast
Ambiance
A relaxed yet stylish space, ideal for a tranquil morning start.
Key Offerings
Enjoy a complimentary Continental breakfast served daily, featuring a range of pastries and fresh coffee.
Reservation
Not needed.
Breakfast only.

Afternoon Tea

Traditional Afternoon Tea
Ambiance
Secluded and elegant West End setting that offers a refined experience.
Key Offerings
Savor quintessential Afternoon Tea, complete with delightful pastries, scones, and a selection of fine teas.
Reservation
Recommended.
Hours vary.

Location Details

21 Gower Street, Bloomsbury, London, United Kingdom, WC1E6HG
Map view
21 Gower Street, Bloomsbury, London, United Kingdom, WC1E6HG
Nearby
Hospital
University of London
580 m
Restaurants
Olivelli
130 m
35 Store Street
The Life Goddess
160 m
29 Store Street
Chettinad Restaurant
380 m
16 Percy Street Soho
The College Arms
180 m
Wc1e 7dh 18 Store Street
Busaba Bloomsbury
250 m
22 Store Street Bloomsbury
Spaghetti House
380 m
Palladium House 1-4 Argyll Street
Mybar Bloomsbury
330 m
11-13 Bayley Street
GAIL's Bakery Bloomsbury
340 m
11 Bayley Street
Explore London
Explore Bloomsbury and Beyond
Top Attractions
Activities
Dining
Entertainment
The British Museum
The British Museum
8 minutes' walk
A world-renowned museum housing diverse historical artifacts including the Rosetta Stone and mummies, with free admission.
Covent Garden
Covent Garden
11 minutes' walk
A vibrant area perfect for shopping and street performances, featuring a bustling market and numerous cafes.
Trafalgar Square
Trafalgar Square
19 minutes' walk
Iconic public space known for its fountains and the National Gallery, hosting events and seasonal festivals throughout the year.
The National Gallery
20 minutes' walk
Home to an extensive collection of Western European paintings from the 13th to 19th centuries with free admission.
Yoga Classes at The Life Goddess
2 minutes' walk
Relaxing yoga classes offered in a serene environment with a focus on wellness, suited for all levels.
Bike Tours Around London
15 minutes' ride
Thrilling guided bike tours exploring London's highlights, suitable for adventure seekers. Rentals available nearby.
Olivelli
Olivelli
2 minutes' walk
Authentic Italian restaurant with a warm atmosphere, known for its handmade pasta and delicious pizzas.
Busaba Bloomsbury
Busaba Bloomsbury
4 minutes' walk
Contemporary Thai dining spot highlighted by its vibrant decor and signature dishes like Pad Thai and green curry.
Chettinad Restaurant
Chettinad Restaurant
5 minutes' walk
A cozy venue offering rich South Indian curries and flavorful dishes, perfect for both casual and special occasions.
The Comedy Store
16 minutes' ride
Renowned comedy club featuring weekly performances, a laid-back vibe, and popular stand-up acts. Ideal for a fun night out.
The Old Vic
15 minutes' ride
Historic theater hosting acclaimed performances and classic plays, ideal for an evening of culture just a short drive away.
Navigating Your Way Around
City Centre
London18 min  ·  1.5 km
Airports
London City Airport (LCY)23 min  ·  14.9 km
London Heathrow Airport (LHR)43 min  ·  28.4 km
Train
Euston railway Station11 min  ·  900 m
Underground
Goodge Street tube4 min  ·  300 m
Bus
Bus stop6 min  ·  500 m
Want to Access Early-Bird Booking Discounts?
Unlock Exclusive Prices Right Now!
Check Rates
Property information and rules
Check-in
from 15:00-23:59
Check-out
until 11 am
Guest Parking
Public parking is possible at a location nearby at GBP 32.50 per day.
Internet
is available in for free.
Breakfast
A continental breakfast is served and charges are applicable. 
Pets
Pets are not allowed.
Languages
Spanish, Italian
Year renovated:
2012
Number of floors:
4
Number of rooms:
50
Questions of the users
About The Academy - Small Luxury Hotels Of The World
What are the standard check-in and check-out times at The Academy?
10 January 2024
Check-in is typically at 14:00, while check-out is expected by 11:00.
Is there an option for an extra bed in the room, or do you provide a sofa bed?
22 March 2024
A sofa bed is available, suitable for one child under the age of 16.
Can luggage be stored at The Academy if I arrive before check-in or leave after check-out?
5 April 2024
Yes, guests can store their luggage at reception if the room is not yet ready or if they have a late flight.
What happens if I need to change a non-refundable booking due to unforeseen circumstances?
2 May 2024
Non-refundable bookings can be adjusted up to 14 days before the scheduled arrival date.
Does the hotel provide a secure space for luggage storage?
19 June 2024
Yes, there is a secure area where luggage can be stored during your stay.
Is room service available for guests at The Academy?
24 July 2024
Currently, room service is unavailable. However, beverages can be enjoyed at The Alchemy Bar until 22:30.
How does the airport shuttle service work?
30 August 2024
The shuttle service can be arranged through the reception team, and there may be an associated fee.
What time is breakfast served during weekdays?
12 September 2024
Breakfast is available daily from 08:00 to 10:00.
Is it possible to request a room on the ground floor for easier accessibility?
15 October 2024
Room preferences are taken into account but are subject to availability.
Are there refrigerators available in the guest rooms?
20 November 2024
Some rooms are equipped with mini fridges, while others do not have this amenity.
Is there assistance provided for guests with luggage, given that there is no lift?
28 December 2024
The reception team is more than happy to assist guests with their luggage to their rooms.
Are there vegan meal options available for breakfast?
2 January 2025
Vegan choices are offered, although the selection may be somewhat limited.

Next best alternative

Consider them for your next trip.
Check-in
18Dec2025Select date
Check-out
19Dec2025Select date
Rooms and Guests2 Guests, 1 Room
Need more options?
Check Top hotels near The Academy - Small Luxury Hotels Of The World
Oxford Street Fitzrovia Apartments By D'Montrio London Interior photo
Mobile-only price

Oxford Street Fitzrovia Apartments By D'Montrio London

8.7
Great1766 reviews
114m from property
USD 263USD 236
per night
Gower Hotel London Exterior photo
Mobile-only price

Gower Hotel London

5.0
Guest rating1 review
135m from property
per night
Central Oasis: Urban Retreat with Breakfast and Yoga London Facilities photo
Mobile-only price

Central Oasis: Urban Retreat with Breakfast and Yoga London

8.2
Great70 reviews
135m from property
USD 277USD 249
per night